Is it possible to post a video with out making a statement? This question popped up in the Buck Ross office this week after receiving our very first negative comment on Vimeo.

Our public posts are meant to showcase our work- highlighting the range of our productions. This negative comment, which was directed towards a demo video for a Sir Richard's Condoms app, had nothing to do with filmmaking, but rather attempted to start a moral debate.

Naturally, we took this personally, but should we?

By posting videos, risque or otherwise, we're not trying to make any statements, but what we're starting to wonder is: Do we have a choice?